Last updated: January 1, 2026
Customer Support Email: support@behave.im
These Terms govern the terms and conditions of use, procedures, rights, obligations, responsibilities, and other necessary matters between AMUSECARE Inc. (hereinafter "the Company") and users regarding the BEHAVE service (https://behave.im, hereinafter "the Service"). BEHAVE is the service name of the cloud-based SaaS (Software as a Service) product provided by the Company.
The definitions of terms used in these Terms are as follows:
1. These Terms take effect when posted on the service screen or notified to users by other means. 2. The Company may amend these Terms as necessary within the scope that does not violate applicable laws. 3. When the Terms are amended, the Company shall announce the changes at least 7 days before the effective date. However, for changes unfavorable to users, the announcement shall be made at least 30 days in advance. 4. Users who do not agree to the amended Terms may discontinue use of the Service and withdraw.
1. The service agreement is established when a user agrees to these Terms, completes registration, and the Company accepts it. 2. The Company may refuse or subsequently terminate the service agreement in the following cases: - Use of a false identity or another person's identity - Providing false information or omitting required information - Applying with the intent to harm public order or good morals - When necessary for compliance with applicable laws, payment partner policies, security, or risk management - When the applicant is a resident of a sanctioned country or suspected of fraudulent use
The Company provides cloud-based software (SaaS) for direct use by users, with the following scope: 1. Cloud-based CRM and customer management features 2. Consultation and appointment management features 3. SMS/message sending and communication tools 4. Billing and payment management features to support user operations 5. Landing page and marketing automation tools 6. AI-based summarization and analytics assistant features 7. Other features additionally developed or provided through partnerships by the Company The above services are self-service software operated by users themselves, and the Company does not perform tasks on behalf of users.
1. The Company may change all or part of the Service for operational or technical reasons. 2. Service changes shall be announced in advance with details and the effective date. 3. The Company may temporarily suspend service provision in the following cases: - When technically necessary for scheduled maintenance, system upgrades, etc. - In cases of force majeure such as natural disasters or national emergencies - When provision of certain features is difficult due to the suspension or change of Third-Party Services
Users shall not engage in the following: 1. Registering false information during signup or modification 2. Using another person's information without authorization 3. Copying, distributing, or commercially using information obtained from the Service without the Company's prior consent 4. Infringing on the copyright or other intellectual property rights of the Company or third parties 5. Damaging the reputation of, or interfering with, the business of the Company or third parties 6. Creating, storing, or distributing illegal content 7. Collecting, uploading, or providing personal information to third parties without authorization 8. Misusing the Service for spam, phishing, malware distribution, or similar purposes 9. Bypassing or disabling the Service's security systems or causing system overload 10. Accessing the Service abnormally or collecting data through automated means
1. The Service may be offered as a free plan, monthly subscription, annual subscription, or usage-based paid features. 2. Fees, billing cycles, and included features for paid services are subject to the Pricing page within the Service (https://behave.im/pricing). 3. Payments may be processed through the Company or its designated Merchant of Record or payment processing partner. 4. Paid subscriptions are automatically renewed at the end of each billing cycle unless separately canceled by the user. 5. In the event of payment failure, the Company may restrict service use or suspend access to paid features. 6. If the Company changes its fees, it shall announce the changes 30 days before the effective date, and the changed fees shall not apply to subscription periods already paid for. 7. Unless otherwise stated, displayed fees may not include applicable taxes such as value-added tax, and such taxes shall be borne by the user.
1. Refund requests may be submitted to support@behave.im. 2. The Company responds within 3 business days from the date a refund request is received. 3. Subscription cancellation means the cessation of future automatic renewals, and whether a refund is available for the already-paid period is determined according to the criteria below and the separate Refund Policy. 4. Duplicate payments, clearly erroneous charges, and payment errors due to technical failures are recognized as exceptional refund grounds. 5. Amounts corresponding to service periods already used and free benefits provided may be excluded from refunds. 6. Actual expenses such as payment processing fees may be deducted from refunds. 7. Refunds may be restricted for service use limitations due to causes attributable to the user. 8. Detailed refund criteria can be found on the Refund Policy page within the Service.
1. The software, design, logos, technology, and related intellectual property rights of the Service belong to the Company. 2. Users retain rights to Customer Data and Content uploaded in the course of using the Service. However, the Company may process such data to the extent necessary for providing, maintaining, securing, and improving the Service. 3. Feedback, suggestions, or ideas provided by users regarding the Service may be used by the Company free of charge for the purpose of service improvement. 4. Users may not reproduce, transmit, publish, distribute, broadcast, or otherwise use information obtained through the Service for commercial purposes, or allow third parties to use it, without the Company's prior consent.
1. Users may cancel their subscriptions directly through the account settings page or the payment/subscription management page provided by the Company. 2. Upon subscription cancellation, automatic renewal stops from the next billing date, and the current plan is maintained for the remainder of the already-paid period. 3. Users may request termination of the service agreement through customer support (support@behave.im). 4. The Company may take measures such as warnings, temporary suspension, or permanent suspension if a user violates these Terms or intentionally interferes with service operations. 5. If non-payment or fraudulent use is confirmed, the Company may suspend the Service after prior notice. 6. Upon contract termination, user data will be retained for a certain period and then destroyed in accordance with applicable laws and the Privacy Policy. Users are responsible for backing up their data before termination.
1. The Company shall not be liable for damages arising from the use of services provided free of charge, unless there is willful misconduct or gross negligence. 2. If a user causes damage to the Company by violating these Terms, the user shall compensate the Company for such damages. 3. The Company's liability for damages is limited to direct and actual damages incurred, and to the extent permitted by applicable law, the Company's total liability shall not exceed the service fees actually paid by the user to the Company during the 12 months immediately preceding the occurrence of the damage.
1. The Company is exempt from liability when services cannot be provided due to force majeure such as natural disasters, war, or service suspension by telecommunications carriers. 2. The Company is not liable for service disruptions caused by the user's own fault. 3. The Company is not liable for damages arising from users' use of information obtained through the Service. 4. The Company shall not be directly liable for damages arising from the suspension, change, or errors of Third-Party Services.
1. These Terms shall be interpreted and governed by the laws of the Republic of Korea. 2. Disputes between the Company and users shall be resolved through mutual consultation. 3. If consultation fails, disputes may be submitted to the Electronic Commerce Dispute Mediation Committee as prescribed by Article 28 of the Framework Act on Electronic Commerce and Article 15 of its Enforcement Decree. 4. Matters not specified in these Terms shall follow applicable laws and commercial practices.
In case of disputes related to these Terms, the court having jurisdiction over the location of the Company's principal office shall be the exclusive agreed court of jurisdiction.
1. The Company operates the following customer support channels to handle user inquiries and complaints related to service use: - Customer Support Email: support@behave.im - Privacy Inquiries: support@behave.im - Refund Inquiries: support@behave.im 2. The Company makes its best efforts to respond to user inquiries within 3 business days. 3. Customer support operating hours are weekdays 09:00–18:00 (KST), and support is not available on weekends and public holidays.
1. Certain features of the Service may utilize artificial intelligence (AI) technology to provide automated summaries, analyses, recommendations, and similar outputs. 2. Outputs generated by AI features are provided for reference purposes only, and final judgment and decision-making are the responsibility of the user. 3. Users shall not use AI features for the following purposes: - Creation or distribution of illegal content - Unauthorized processing or profiling of others' personal information - Creation of content for spam, phishing, or fraudulent purposes - Creation of content that infringes on the intellectual property rights of third parties - Spreading false information by misrepresenting AI outputs as facts 4. The Company does not warrant the accuracy, completeness, or suitability of AI features, and limits its liability for damages arising from the use of AI features to the extent permitted by applicable law.
1. The Service may integrate with external Third-Party Services (cloud infrastructure, message sending, AI API, payment processing, etc.) for operation and feature provision. 2. The suspension, change, or policy modifications of Third-Party Services may affect certain features of the Service, in which case the Company shall make reasonable efforts to provide alternatives. 3. If a user directly integrates and uses Third-Party Services, the terms of service and policies of the respective Third-Party Services may apply separately.
These Terms are effective from January 1, 2026.
